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Formic

Growth Marketing Engineer

Chicago || Bolingbrook, ILFrom $160kmidAdded today

About this role

Formic seeks a Growth Marketing Engineer to build and manage the technical infrastructure powering our B2B automation sales pipeline. You'll architect AI-driven outbound systems, own our marketing tech stack, and blend creative campaign strategy with engineering precision to scale qualified lead volume.

What you'll do

  • Design and deploy multi-channel outbound campaigns using tools like Apollo, Instantly, and AI workflows
  • Build automated, AI-powered systems for personalized lead generation at scale
  • Manage GTM tech stack integration, data flow, and overall platform health
  • Create dashboards and reporting systems to track pipeline metrics, CAC, and campaign ROI
  • Partner with Marketing and Sales on campaign ideation across email, video, social, and paid channels
  • Execute A/B testing frameworks, analyze results, and drive continuous optimization

What they're looking for

  • GTM tech stack management and marketing automation platforms
  • AI/LLM tools (Claude, OpenAI) for workflow automation and personalization
  • Campaign tracking, attribution modeling, and analytics
  • B2B sales and marketing technology integration
  • Data analysis and experimental design
  • Multi-channel campaign execution and creative collaboration
  • API integration and workflow automation
  • SQL or similar data querying skills
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Formic

Formic builds industrial robotic manufacturing systems and web-based control interfaces for factory automation. The company is hiring Full Stack Software Engineers to develop graphical interfaces for these systems and Robotics Field Service Engineers to maintain and support deployed robotic fleets at customer facilities.

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Likely interview questions

  • Walk us through a time you built an automated outreach workflow—what tools did you use and what was the impact on conversion or response rates?
  • How have you used AI or LLMs to accelerate GTM processes, and what specific outcomes did you measure?
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